Communications

Communications is the store's outbound email toolkit — define a reusable email body, optionally anchor it to a dated event, then send it to a segment of subscribers. It mirrors the admin Marketing → Communications menu.

Resources

Resource	What it's for
Email Templates	Reusable HTML email bodies with a name and an active / inactive / draft status.
Events	Dated marketing events (e.g. a sale kickoff) that a campaign can be anchored to.
Campaigns	A template sent to a customer group through a channel — optionally tied to an event. Includes a manual Send.
Newsletter Subscribers	The audience — the email addresses that opted in on the storefront.

How they fit together

A Campaign is the hub: it pairs an Email Template (the body) with a customer group of Newsletter Subscribers (the audience), sent over a channel, and may reference an Event (the occasion). Sending a campaign queues the template to every subscribed member of its customer group. Templates and events are reusable building blocks — many campaigns can share one template. Subscribers are created by the storefront opt-in, not through this API.

All Communications endpoints require an admin Bearer token — see Authentication.