Create Campaign

Creates a campaign — the Create Campaign action on the admin Marketing → Communications → Campaigns screen. A campaign pairs an email template with a recipient customer group for a channel.

TIP

New here? Read the Campaigns overview for what a campaign does and how its fields behave.

Operation

Operation	Type	Purpose
createAdminMarketingCampaign	Mutation	Create a campaign

Details

• Requires an admin Bearer token and the marketing.communications.campaigns.create permission.
• The mutation returns the campaign's scalar fields. The channel, customerGroup, and marketingTemplate objects do not resolve on the mutation payload — re-query the detail to read them.

Input fields

Field	Type	Required	Notes
name	String	Yes	Campaign name
subject	String	Yes	Email subject line
marketingTemplateId	Int	Yes	Email template to send
channelId	Int	Yes	Channel the campaign sends in
customerGroupId	Int	Yes	Recipient customer group
marketingEventId	Int	No	Optional linked event, or null
status	Int	No	0 inactive / 1 active